What is your phone actually costing you?

Three questions. Your numbers, not ours. We show every step of the sum and name every statistic we use, because a frightening figure you cannot check is worth nothing.

Nothing is sent anywhere No email needed The whole sum is shown
Every ring: new enquiries, existing customers, the lot. A rough number is fine.
calls a week
What one customer typically pays you, before you take anything off it.
£ a job
Your close rate. Most small service businesses land somewhere between 30 and 60 per cent.
out of every 100
What unanswered calls cost you a year
£0
That is £0 a month walking past the door.
  • Calls a week0
  • Missed, at the published 62%0
  • Never ring back (85% of them)0
  • Jobs lost a year, at your close rate0
  • Times your average job£0
Stop the leak, free for 14 days Get my website report

Where these numbers come from

Two of the three figures in that sum are yours. The other two are published research, and here they are, so you can disagree with them if you want to.

The two rates we supplied

  • 62%of calls to small businesses go unanswered. Tick the box in question one and we use your own count instead, and this rate is not used at all.
  • 85%of people who reach a missed call never ring back. They ring the next business on the list.
  • 52weeks, because owners think in weeks and worry in years.

Sources: small-business missed-call studies published in 2026 (schedulingkit.com and skipcalls.com), alongside speed-to-lead data showing 78% of customers buy from whoever answers first. We have rounded nothing in your favour and nothing in ours: the arithmetic above is the whole model, with no adjustment factor hiding in it.

This is an estimate and we would rather say so. It assumes the calls you miss look like the calls you answer. Some of them are a supplier, a wrong number or somebody who rings back twice. That is exactly why every line of the sum is on the screen instead of one number in a big font.

Now find out what else is quietly costing you.

Tell us your website and we audit it the way Google and the new AI search engines see it: speed, mobile, search visibility, AI-readability. Every finding says what it is, how we fix it, and what that costs. Built by our engine, read by you in five minutes.

Automated checks of your public homepage only. No login, nothing changed, no sales call unless you ask for one.

Now stop the leak.

Fourteen days of the whole system, free. It answers the calls you are missing, texts back the ones it cannot, and books the job while your hands are still under a sink. If the number above does not move, you walk away and it has cost you nothing.

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